I didn't know anything about Gary Vaynerchuk until I saw him give a keynote at the Web 2.0 Expo last week.

He's a character. Thoroughly entertaining. Authentic. Passionate.

And wise in the simplicity of his message:

There is no reason, in 2008, to do shit you hate.

Everybody has time. Stop watching fucking Lost.

For more from Gary, including a 2.5 minute rave that looks to be a first draft of the speech he gave in NY last week, go play on his blog.